The ICC Images Blog

Honest tool comparisons and practical guides for logo editing, color changes, and brand design — so you can pick the right tool for the job.

guidebranding

What to DIY and What to Pay a Designer For

Where design money actually earns its return at pre-seed, where it doesn't, and the honest line between the work worth commissioning and the work worth doing yourself.

guidehandoff

What Your Developer Actually Needs From Your Logo

The handoff spec nobody writes down: which logo file goes in which slot, why the 4 MB PNG breaks the header, what an OG image is, and the five files that end the back-and-forth.